Structurer une image cohérente sur tous les supports
Le cabinet avait un logo existant, mais aucune charte. J’ai conçu une grille graphique complète pour uniformiser la communication du cabinet : site, chaîne YouTube, newsletter, affiches, plaque professionnelle, publications digitales. Chaque support reflète désormais une identité claire, engagée et immédiatement reconnaissable.
Simplifier la gestion client grâce à l’automatisation
Au-delà du design, j’ai mis en place des outils pour fluidifier l’organisation interne : création d’un CRM sur mesure connecté au site, automatisation de la collecte de pièces, envoi de newsletters… Résultat : un gain de temps considérable pour l’équipe, et une expérience plus fluide pour les clients du cabinet.
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